It is more crucial than ever to understand your customers’ needs and expectations and in the journey towards business excellence, customer feedback is your compass.
This is where Titan’s Salesforce Survey Tool comes into play. It will revolutionize the way your business collects and manages feedback by creating a fully automated feedback system. Titan Survey integrates seamlessly with Salesforce and helps you harness the power of Salesforce surveys and feedback management to drive growth, innovation, and customer satisfaction. You can only adapt and prosper when you know what your customers really think.
In contrast to Salesforce Response Packs, Titan Survey offers more functionality. Let’s have a look:
Automated Salesforce Feedback Management with Titan
Whether you are doing market research or need to know what your customers or employees are thinking, surveys are a great way to gather information and using Salesforce for surveys and feedback management is probably the best thing that you can do. I say “probably” because the best thing you can do is to use Titan Survey’s easy-to-use surveys for Salesforce to create custom, automated surveys (that are perfectly aligned with your brand) to gather data, gain insights, and make informed decisions across a wide range of industries and applications.
No-Code Salesforce Feedback Forms
You don’t need to write a single line of code to create dynamic feedback forms in Titan Survey that smoothly integrate all the responses to Salesforce. While Salesforce Surveys offers basic options, Titan provides a wider range of question types. You can choose from a large library of question types and customize them to capture the specific feedback you need. Question types include open and closed-ended questions, multiple-choice, rating scale, Linkert scale, ranking, matrix, Yes/No and drop-down questions, amongst others.
You can easily drag-and-drop the questions to the survey and add conditional logic to any question. This means that a customer who responds “no” to a question will see other follow-up questions than a customer who answered “yes” to that question. This creates a more dynamic and engaging feedback form.
Salesforce Survey Integration
You can combine Titan Survey and Salesforce Flows to automatically initiate survey requests based on events within your business processes in Salesforce.
Seamless bidirectional Salesforce/Titan integration means that all survey response data are stored in Salesforce in real time, which makes it easy to access and analyze, and – if necessary – to act quickly on critical feedback. Titan also offers tools to report on the surveys in Salesforce to help you gain insights from your feedback.
Personalize Surveys with Real-time Salesforce Data
Not only can you push a survey to any custom or standard Salesforce object, with customers’ responses automatically being linked to a unique profile, but you can also pull data from Salesforce for a personalized survey. With dynamic fields, you can automatically populate survey questions with relevant data from Salesforce objects (such as contacts or opportunities). This personalizes the survey experience and saves users time from manually entering information.
One of the best features of Titan Survey is that you can distribute surveys using various channels like text, email, web, and more to reach your customers wherever they are, whenever they are there. These Salesforce surveys are responsive and render flawlessly on desktops, tablets, and smartphones, maximizing reach and completion rates. They can also be translated into multiple languages to reach global audiences.
Net Promoter Score for your Salesforce User Feedback Form
Do you need to measure customer loyalty and satisfaction? Using Titan Surveys is a great way to use the Net Promoter Score (NPS), a metric used to gauge how likely your customers are to recommend your company, product, or service to others.
You can add a single question in an email (for instance, “On a scale from 0 (not at all likely) to 10 (extremely likely), how likely are you to recommend [company/product/service] to a friend or colleague?”) and use the rating scale or slider question to rate their likelihood. With Titan Survey, you are not limited to this single question. You can then use the hybrid survey functionality to redirect the survey taker from the email to a web survey with more questions where they can give further information for their rating.
Based on their responses, respondents are categorized into three groups:
- Promoters (Score 9-10): These are highly satisfied customers who are likely to recommend the company, product, or service to others.
- Passives (Score 7-8): These customers are satisfied but not enthusiastic enough to actively promote the company, product, or service.
- Detractors (Score 0-6): These are unsatisfied customers who may potentially damage the company’s reputation through negative word-of-mouth.
The NPS score is calculated by subtracting the percentage of detractors from the percentage of promoters.
Gather Feedback from Salesforce Surveys with Titan’s Survey Builder
To summarize, the Titan Survey app for Salesforce is available on the AppExchange, and you don’t need any coding experience to use its drag-and-drop survey builder to design dynamic surveys with ease. It is simple to create automated workflow processes that can be triggered by an event in Salesforce, streamlining the entire data collection process. The surveys are sent at the right time to the right people using the channels that suit your customers and all the data are gathered and processed without any manual intervention, directly in the Salesforce environment.
This survey tool for Salesforce includes functionality with which you can analyze the survey responses, including dashboards and reports. These tools provide insights into trends, sentiment, and areas for improvement, therefore helping you to make data-driven decisions.
By integrating Titan’s Survey Builder with Salesforce’s workflow automation tools, you can automate actions based on survey responses. For example, you can automatically create cases for support issues or trigger follow-up surveys based on specific responses.
Additionally, and especially compared to native Salesforce surveys, Titan Surveys provide features like no limits on survey responses, conditional logic for personalized experiences, a variety of question types, and compliance with leading frameworks like HIPAA, SOC2, ISO, and GDPR.
Let Titan’s Salesforce Survey Tool be your guide in navigating the journey toward business excellence successfully.
